NESTLÉ PUERTO RICO
PACKAGING DESIGN

Product: Nesquik Fat Free

Purpose: Through various studies and focus groups it was discovered that the Puerto Rican consumer had a desire of consuming a chocolate flavored product, with 0 % fat and low in sugar. Modern packaging was designed using some of the elements of the packaging of Nesquik Regular and the new Nestlé nutritional facts panel.

Available sizes: 8, 14 and 32 ounces.


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