Campaign: Transform your body with Aqua

Purpose: Increase gym’s enrollmentand capture a specific market. The concept developed was "Transform your body with Aqua", alluding to the name of the gym and to the effect of water in the body. An increase in enrollment of the desired clientele was achieved.

Advertising Media: National Newspapers, Magazines, Billboards and Fuel Ads.

Other: Gym internal decoration and promotional tools such as newsletters, postcards, flyers, etc.